On August 17, 2015, Chinese Football Association from the General Administration of sport management, after the administrative means internal structure will be changed by the Football Association, the "variables" including the new President of the Football Association belongs, Football Association holding assets than the buyers of the company, but they seem to point to a man--Wang Jianlin, Chairman of Wanda group. 100 000 salary won t save lives in the bottom
As the Chinese Football Association's biggest financial backers – Wang insisted to Chinese football "love offerings", Mr Wang for Chinese football with passion, but as a successful businessman is planning to build its own football as the main sports Empire, the Football Association from the General Administration of sport, seemed to let Wang see football Empire "last mile" is nearing completion.
But things may not be as simple as imagined, because although the Chinese Football Association out of administrative systems at the national level, the local football association still are in the system, if Wang "disk access" the Chinese Football Association, in the absence of administrative power under the current situation, whether there is enough strength and around the football game, is still a big question.
In addition, there are sports investment by the person to the entertaining DreamWorks said, in accordance with the a-share valuations to calculate an average, if Super company able to maintain current business model, estimates at least 10 billion yuan. So, Wang if disk access is the Football Association over the company's equity, then to at least pay a price of 3.6 billion yuan.
Hot potato – President
In the President's new list of candidates, Mr Wang is the most outside voices and concerns of all. But this historic opportunity, Wang may need to have a clear judgment of the situation, the Chinese Football Association is a "quality assets"? is there value to "disk access?" remains a question.
Current Football Association of "Administration" is removed at the national level, where the Football Association is still in the system. At a time when Chinese Football Association still not out of the system, through administrative means, to mobilize the resources of the local football association, but in the Chinese Football Association has "administrative" when the local football association there is no need to have to listen to the Chinese Football Association wanted.
While the local football association "to administration" is also a trend, but the industry generally does not consider short-term implementation, streamlining the entire relationship at least 5 or 6 years time.
In other words, "administrative" in power will be weakened after the Football Association, took over as President or to enter a football power, it might not be too much power on the "practical". Other countries in the world, including Japan, and Korea's East Asian neighbors, the Football Association's main focus is not in the League, the League is composed of organizations or companies dedicated to League operations to run, mainly do is strengthen by the Football Association youth training system, promotion and formation at all levels of football size team.
If Wang running for President to succeed, then that means he is likely to take over is a no power and economic benefits of entity, because assets such as Super League is super or similar League Union institutions to management of the company. Although adolescent training this Wang was interested in, but difficult to mobilize resources at the local football association, the Football Association is sure to be a "formerly,the Hanlin Academy."
And if Wang does not run for President, Wanda had previously done for Football Association of "investment" can pay off is also a doubt, because power would be squeezed by the Football Association. Wang FA's behalf, including all liquidated damages for compensation will fulfill all Ma Kaqiao this "love offerings", confirmed as an entrepreneur of China football sense of responsibility and sense of mission.
Only is to have the right to decide on all levels of management of the national team, but Wang's career does not have any substantive role because "produced by Wanda" players with Atletico Madrid the European stronghold in Europe to prove yourself, you don't have to worry about his place in the national team. Ma Kaqiao before "bungle" was eaten by Wanda yabakui, so for the business in direct control over the national team, Wang Jianlin, and Wanda and there is not enough interest.
Since disk access is not affordable by the Football Association to map into more practical Super.
Super corporate reform is also the Football Association "to the administration of" focus. "The FA will be marched out in the Super 36% shares in the company" is increasing, it is understood that the FA was over the company's largest shareholder, each holding 4% Ultra in 16 other clubs. For years, the Club shareholders Association in the superior status of the company, one big share alone was unhappy with, and asked the Football Association to quit over the company's voice has always been there. Who buyers these 36% shares, who will become the King's largest shareholder, who has the ownership of China's top Football League.
In this opinion the draught, ultra announced company General Manager Liu Weidong, resigned as the General Manager of Super Wanda joined the sport, became head of the sports section. For years, the Super Manager appointed by the Chinese Football Association, actually appointed by the State General Administration of sport, Benjamin Liu worked separation is considered to be one of the Football Association and the State General Administration of sport results of decoupling.
Wang Jianlin Benjamin Liu worked, the move was seen to be "buyers" over the company's the signal, but the 36% valuation of shares, is worth exploring.
The Super business value report shows that "the 2014 season, over revenue of 440 million Yuan. "According to the current over the company's revenue model, along with the current copyright" rising tide ", hot, Super ball, over the company's revenue and earnings will be better and better, is a fine asset.
Sports investment by the private equity firms to the entertaining DreamWorks said, in accordance with the a-share valuations to calculate an average, if Super company able to maintain current business model, then valuations in at least 10 billion yuan. So, Mr Wang if you Super company buyers, then to at least pay a price of 3.6 billion yuan.
Disk access cost
So here's the thing, this is worth 3.6 billion yuan was spent?
FA on in the Super company in in the Super League Shang of major matters decided has "a votes veto", even other all of shareholders (in the Super Club) joint "forced Palace", FA also can using this a votes veto to ruling, this is stems from FA with administrative, and organization League this identity by decided of, buyers who if is a company, so may not be will has this a votes veto of privileges.
Not "veto", Mr Wang would be difficult to pass over this carrier to set up their own eco-system in domestic football because of the super clubs may not be buying it.
Because of the FA's Executive orientation most of the Club's voice is very low in the entire business chain, each club to European clubs can separate docking with the television broadcasters to copyright business entirely from Super company to do it for them.
In addition, only 4% of the proceeds of each club also gave rise to the dissatisfaction of many Super Club, every year tens of millions of bonuses in this transfer market, was not enough to buy a super star.
The big in the Super Club are desire with more big space of income-generating of road, which Guangzhou constant big more is opened has landing capital markets of initiatives, this means with for adapted capital market needs, Guangzhou constant big must will maximum degree to for income-generating, let itself of business mode more stable, and has can continued growth of gene, just 4% of dividends is this in the Super Giants cannot accept of. Super Club, ultra gains were mainly for the formation of their contribution to the company, as a platform for operators but have some executive powers, and such revenue-sharing was not fair.
More important of is, with with in the Super events of hot, by in the Super company done of mode has meet can't Club of demands, especially to Guangzhou constant big, and Shandong Luneng, and Beijing Guoan for representative of Giants Club, think Club should has more of autonomy helps income-generating, will more of business autonomy recovered to Club hands, such also and European mainstream Club, and mainstream League of mode meet. Because Super League no longer is when the fools who do not hold up, now has grown into a highly popular resource assets concerned, just a four-year sponsorship, ping an group to come up with 600 million Yuan transacted.
Super company restructuring, the Division of powers and responsibilities within the new structure will be more in line with the interests of the Club, Wanda direct disk access at 3.6 billion yuan cost, is likely to repeat the mistakes Camacho, white a sum of money, and finally by Super Club "run".
Historically, this isn't the first time to challenge League football club platform operator, back in the late 90, Real Madrid, Bayern Munich, Manchester United, 14 European clubs G14, because of UEFA's exploits to intent to follow the NBA to create a European Super League, UEFA direct intervention to jump out and this also received support from some members of the European Union. Although UEFA has stepped in to quell the trouble, but also made a great concession, the restructuring of European champion clubs ' Cup became the Champions League, and in television and clubs to make concessions on the rights.
Super and other entertainment as the vehicle faces platform premium decrease value of IP content is magnified, even Thunder and see this video platform is worth less than a copyright fee for the variety show, Thunder Thunder and see all the equity transfer in a 130 million to nest international media group in Beijing.
Wang's "last mile"
Mr Wang to buy Atletico Madrid, the price of 45 million euros to get a complete set of European stars "arsenal", in relation to production of the last 35 years, "Atletico produced" is already a guarantee of quality in the world, second only to the La Masia best Academy in the world, Sergio Agüero, Fernando Torres, Falco, star has set off large waves in the transfer market.
After Wang's "star of hope" program is already paying off, Wanda decides next year to Spain transporting 30 young players. By 2017, Spain study abroad China Youth Soccer talent will amount to 180 people, Wanda sponsorship will provide 20 million euros per year.
Human resources system is to give up on the country's football stars production system, because the existing domestic player development system to meet the needs of developed parts of Europe, have to use a more advanced production methods began to develop from the source, so Wanda chose will still in the growth stage of primary school students sent to Spain to accept football to learn. As the representative of the old production system production of domestic, months of dilute zhe Zhang has joined Bundesliga Wolfsburg play has no formal records, in the case of no exposure, even though the purchasing power of the Chinese market has more powerful, brand it is difficult to see any commercial return in dilute zhe Zhang.
If Wang of this plans lined, so to currently China football of production training system view, future China football market Shang most hot of Star must are is "million up produced", and "horse competing produced", on will appeared Xu jiayin in purchase players, and paid players wage, and development players commercial value of Shi to for Wang paid, generally, million up this buyout players youth period interests of mode, eventually of purpose is to in players fame zhihou for returns into, like Ronaldo is this mode Xia of typical representative.
But this full Europe mode to consumption of cost too high, and most optimistic of investment returns period at least to 5 years, so if Wang can in FA system got more big of discourse right, so will conducive to he of plans "landing", that can in in the Super Club of Echelon or green training system in for some basic training, is this full Europe system of excessive stage, such can guarantee some basic players produced, without put risk all bet in 5 years zhihou.
In other words, Mr Wang in order to minimize investment risk, must get more say in the FA, while the Football Association "to administration" for his business barons, is the best time to cut to the core power of Chinese football.